The American car rental company Hertz announced on Monday that it wants to offer a large fleet of electric vehicles to its customers and will start by ordering 100,000 units from Tesla by the end of 2022.
Customers will be able to rent Tesla Model 3s from early November at major Hertz locations in the United States and select European cities, the company said in a statement.
Hertz, which emerged from bankruptcy in July, is in the process of installing thousands of charging stations in its network. Tesla rental companies will also have access to 3,000 Tesla supercharger terminals across the United States and Europe.
With the order from Tesla, electric vehicles will represent 20% of the fleet of Hertz, which had already been renting cars without polluting emissions since 2011 in the United States.
“Electric vehicles have become mainstream products, and the demand and interest (in these kinds of cars) is just starting to grow around the world,” said Hertz acting chief executive Mark Fields.
According to a survey by the Pew Institute, quoted by Hertz, 40% of American consumers say they are ready to consider buying an electric vehicle for their next car purchase. And the Big Three in the United States (GM, Ford and Fiat Chrysler) have recently pledged that electric vehicles will represent 40% to 50% of their sales in 2030.
With this new order, Elon Musk’s group “wins a new trophy”, remarks analyst Dan Ives of Wedbush.
“An order of this magnitude,” which he said is worth $4.2 billion, “highlights the progressive adoption of electric vehicles in the United States.”
The country appears to be catching up with China and Europe, he said. “Tesla is leading the way, but other manufacturers like Lucid Motors, GM, Ford and Faraday Future are rushing to grab shares of a market that could be worth 5 trillion dollars in the next decade,” remarks Dan Ives.
The title of Tesla took 4% in electronic trading before the opening of the Stock Exchange.
The title of Hertz, which had placed itself in the United States under the protection of bankruptcy law at the start of the pandemic before leaving in early July, is traded only over the counter for the moment.