Mehdi Izemmour, 26-year-old inventor and entrepreneur, sells his products on the American market
Published on 04.08.2022
Estimated reading time: 5 minutes
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Start-up » «By buying my Tesla, I entered a new community. I was driving an innovative electric car with perfect aerodynamics. I felt different. I felt like I was unique,” says Mehdi Izemmour.
It was in 2019. The Fribourgeois was 23 years old. “I’m not a car fan, but for me Tesla was something else: a kind of ticket to the future.” One day, he fell from the clouds while recharging his favorite car at a public terminal in the south of France. “I can’t unlock it and suddenly I realize I’m in front of someone else’s car. Someone who had the exact same model and the same options. A true copy.”