Crypto at checkout – A discount giant in the United Arab Emirates welcomes online payments Bitcoin (BTC) and in cryptocurrencies, in several of its branches, and on its two sales channels. Thus the king of cryptocurrencies is part of the financial landscape of desert countries.
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Bitcoin in a hypermarket in the UAE
The heart of the news – The Day to Day Hypermarket discount store in the United Arab Emirates now accepts many cryptocurrencies, both at the physical branch level and on their e-commerce site.
The payment process – A cryptocurrency vending machine installed in the store will take care of carrying out transactions, for payments at the physical point of sale. Customers who wish to make their purchases through the e-commerce site, will only have to click on a link that facilitates the execution of the transaction.
The scope of this initiative – Six branches are concerned by this new method of payment:
- Day to day Hypermarket Al Fahidi;
- Day to day Hypermarket Baniyas Square;
- Day to day Hypermarket Al Safa Sharjah;
- Day to day Hypermarket Al Quoz;
- Day to day Hypermarket Ajman;
- Day to day Hypermarket Abu Dhabi (opening soon).
The general context in the region – Thanks to the desire to implement pro-crypto regulations in the region, the UAE has managed to attract leading companies in the sector, as Instar of the FTX cryptocurrency exchange.
Day to Day Hypermarket will therefore bring cryptocurrencies into the daily life of a large number of residents of the United Arab Emirates. This type of initiative contradicts the theses according to which Bitcoin and cryptocurrencies are not means of payment.
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